Website Flipping

Website Flipping: The Ultimate Guide To Flip Websites For Profit

Did anyone else get stuck watching those TV shows as a kid, the ones your parents would put on and you’d have no idea what was going on?

I definitely remember having this problem and the usual culprits would be shows where people are buying storage or property and attempting to flip it for a profit. Usually, they feature a couple of people checking out different houses that badly need repair.

Since growing up, just a little bit – maybe – but none-the-less, I’ve come to learn the ideas behind these concepts. Or at least the modern day version of it – website flipping.

It’s fascinated me in a way, and something that makes so much sense but is so overlooked. After all, websites are known as internet properties. It’s something I definitely plan to make a big part of my internet marketing journey.

 

Flipping Websites Online

Let’s quickly go back to those unentertaining TV shows definitely not made for kids…

While you and I might see a shack, these home makeover specialists and “house flippers” see something else.

They see money.

A whole lot of it.

It turns out that if you buy the right fixer-upper you can quickly repair and sell it for its fair market value netting you tens of thousands of dollars in profit.

Pretty cool idea, right? For some, these are incredibly successful businesses that make a lot of money. For others, they’re little side hustles and investments to net some extra cash.

Well, these days in the digital age with the growth of internet marketing, you can do the same in the digital world. That’s right. You can make money flipping websites and online businesses that aren’t in good shape – or at least not realising their true potential.

Maybe they’re not getting much traffic but have a lot of quality content. Or they might be making some money but are not living up to their fullest potential.

Whatever the case may be, the internet is full of these types of websites you can flip for profit. You only need to pick up the right online property, fix it when it comes to content, traffic, and monetization, and then flip it for a much higher price.

In this article, I’m going to step you through a practical guide for flipping websites for profit.

 

So How Do I Make Money Site Flipping?

Great question, and one that I hope to answer in great detail with this article! From here on you’ll be reading my guide to finding, vetting, improving, and eventually flipping websites for profit. It includes checklists, techniques and my own methods for making money website flipping.

It all starts with finding the websites with site flipping potential…

 

Finding Sites That You Can Flip

I cannot emphasize this enough. Many would-be website flipping entrepreneurs fall in love with an online property. Perhaps they like the content or design of the website. Maybe it’s in a niche that they’re incredibly passionate about?

Whatever the case may be, they are not paying close attention to what truly matters. Always remember that, when it comes to site flipping, you are going to own the website for only a short time.

The shorter, the better. After all, we all want our money quick don’t we? This is why your focus should always be on how quickly you can flip the website.

The time taken to get your ROI could be more critical than the ROI itself!

 

A Quick Checklist On Finding Good Websites to Flip

1.   How old is the website?

Pay close attention to the registration date of the domain. Look up the domain on the internet archive to check how old the website is in its current form.

Beware of sites using domains that were registered a long time ago but were only developed in the last few months.

Those websites can be tricky. You need a website that has been around for at least a year in its current form.

You’ll also want to avoid websites that have taken many different forms over the years. Particularly if they look to have been in Russian or Asian languages. These are known to be rife for spam and poor quality.

To check this, you can simply run the domain name through The Wayback Machine

 

Wayback Machine

 

The Wayback Machine regularly crawls the web and caches screenshots and saves them with the date they were taken. Using this you can easily click on a date that has a cached version of the site and see what it looks like.

 

2.   How much content does the website have?

If you think about it, generating online traffic is not much different from fishing.

When you have a line on many parts of a river or a lake, you increase your chances of catching a fish. The same goes for websites.

The more pieces of content it contains, the higher the chance that at least some of those blog posts or articles will get organic traffic from search engines such as Google.

Ideal sites for flipping will have a decent amount of high quality content written by native writer(s).

The quantity is subject to the price you’re paying but avoid anything that’s low quality or looks spun. It’s probably worth checking that it isn’t duplicate content or plagiarised.

You can do this using a tool such as CopyScape. It’ll cost a bit of change, but it’s worth doing because Google is itching to penalise sites with duplicate or plagiarised content.

It’s also worth remembering that quality content costs good money if it’s outsourced, so you should factor in what the content is worth when it comes to the price you’re willing to pay.

 

3.   What niche does the website focus on?

This is crucial. Niches are not created equal. When it comes to website flipping, monetization is your main goal, and niche choice and be a big limiting factor if you’re not careful.

When you go to Google AdWords to look for keywords related to the domain that you are planning to buy, pay attention to the cost-per-click (CPC) value of its related keywords.

To do this, go to Google and search for ‘Google keyword planner’. Click the link highlighted in the image below.

 

Google Keyword Planner

 

From here you can go to ‘find new keywords’ and type in the niche or something related to the niche. Pay attention to the column highlighted in the image below.

 

Keyword planner cost per click

 

Do they pay a few pennies per click or are we talking about something in the neighbourhood of over a dollar or two dollars?

Be suspicious if you notice that most of the keywords are low-paying or don’t even pay at all. This alone is not a deal-killer because it can be offset by high-volume traffic or affiliate sales.

Still, if the commercial value of the niche the website is in is very low, you might have to put in more work and time to flip the website.

You also need to get an idea of how competitive the niche is. You can do this by checking the keyword competition metrics of any keyword research tool, or the keyword planner.

Take these metrics with a grain of salt though, your best bet is checking the Google results pages yourself to get an idea of the competition. You can also use some common sense when determining if a niche is going to be highly competitive or not.

Consider the affiliate options for monetization as well, does the niche offer a lot of options for products that you can make affiliate sales for?

 

4.   How much traffic does the website currently get?

It’s easy to get excited at this point. Many beginner website flippers get burned because they only focus on the traffic factor.

It’s important but you must also pay attention to how long the website has been getting this much traffic, and where it’s coming from, more on that soon.

You’re on more solid ground if the site has been getting a lot of traffic for several months, or better yet, over a year.

However, if the seller gives you access to Google Analytics and you see that the traffic spiked up just a few months, you should be suspicious.

Again, this is not necessarily a deal-killer. But be careful not to get too excited or you might get ripped off

It’s not unusual for shady website sellers to use software to pump fake traffic to their website. This is one of the most common ways to fake their traffic stats.

Another common trick is to buy tons of cheap traffic from developing countries and dump it on their site.

That’s not real traffic because those people are not interested in the content of the site; they only got redirected.

Another way of artificially inflating traffic figures is to use adult traffic. This comes from countries such as the US, Canada, Australia, and New Zealand which are premier traffic origins.

However, they are the wrong kind of traffic. People in these countries are looking for adult material.

Assuming you are not buying an adult site, this is going to be a problem.

To check these things, I always make sure I check the analytics with my own eyes through Google Analytics. Any legit website seller will have no issue giving you access to their Google Analytics. When it comes to website flipping, this should be a permanent fixture in your due diligence process.

 

How To Perform Due Diligence for Website Flipping

Once you have found a few websites that survived your initial screening described above, now is the time to look under the hood.

At this point, you should get in touch with the website owner and ask permission to take a closer look at the website.

For site flipping, much like buying a property with the intention to flip, it’s vitally important you do your due diligence.

Would you buy a house without viewing it?

Didn’t think so…

So you shouldn’t be buying websites to flip without taking a closer look at them also!

I’m not going to go into much detail about avoiding the obvious scams you find on marketplaces. Just use a bit of common sense and remember what you were taught as a child:

If something seems too good to be true, it probably is!

Nobody in their right mind is going to be selling their site that makes $1000/month for $5000, just forget it.

Expect to pay at least 20x the monthly profit for any respectable site, and often much more than this!

Besides, follow these due diligence tips for flipping websites and you won’t have any issues falling for scams.

 

Enter the Website’s Name Into SEMRush or Ahrefs

These tools are backlink checkers. They will let you know what kind of sites link to the property you’re thinking of buying.

It’s important to be very careful when looking at the backlink network of the website.

Many shady sellers get legit organic traffic from Google. That’s how they pump up their traffic stats. They might even pull this off for six months or longer.

The problem is when you look closer at their backlinks, they are junk or they come from spam link sources. The seller, obviously, has not been burned by these “black hat” linking practices yet.

But it is only a matter of time for Google until it detects bad link sources and penalizes your website accordingly.

Investigate as many of the backlinks pointing to the site you are thinking of buying. If these sites are adult sites or gambling sites, call the deal off because you are buying a ticking time bomb.

It’s only a matter of time until those bad backlinks come back to bite you. Consider yourself warned.

A great, free option for doing this is Ahref’s Backlink Checker.

Simply type in the domain name and the tool will come back with the domain rating of the site – a metric by Ahref’s that rates a domain based on quality and quantity of backlinks.

 

Checking Backlinks For Flipping Websites

 

You’ll also get the number of backlinks Ahref’s has found for the site and how many different domains are linking to the domain – also known as referring domains.

From here you can quality check up to 100 of the site’s backlinks and assess whether they’re from legit sites with some authority, or spammy links built using blackhat link building techniques.

Obviously, you’ll want to avoid the latter… unless you’re into Google penalties, of course.

 

Pay Close Attention to Your Traffic Mix

Many sellers make a big deal of the fact that their websites get a lot of traffic from Google. This is all well and good. The problem is if the traffic is mixed with something else.

If Google Analytics shows you that the website’s overall traffic mix involves direct traffic, sit up and pay attention. The seller might be doing something that may lead to you suffering a nasty traffic crash after you buy the site.

This happens quite a bit. Unscrupulous sellers use email marketing or participate in social media marketing schemes to pump real traffic to their websites. This is all well and good.

The problem, however, is the original seller will not keep the traffic going once the website has a new owner because there is no incentive for them to continue to do so.

Some sellers even pay for that traffic. It’s not a shock to find out that a lot of that traffic soon dries out. Don’t get caught holding an empty bag.

Pay close attention to your traffic mix. Is it mostly organic traffic from Google? How long has that mix been present?

If you find out that most of the historic traffic to the site is direct or social media traffic, you might want to back away from the deal.

At least question the seller on it some more. As a rough ballpark, when I’m finding websites to flip, I want to see at least 70-80% of the traffic from organic sources. This can vary depending on the type of site though.

An exception to this would be if someone has a large social media presence and the brand social media accounts are included in the sale.

 

Thoroughly Review the Seller’s Reputation

If you are buying a website from places like Flippa or Empire Flippers or some other exchange or site sale services, dig up on the reputation of the seller.

How many sites have they sold before? Does it appear that they are in the business of building and selling sites?

This is not a deal-killer because you are trying to do the same thing: you’re buying a website to flip it. But pay attention to the patterns. What kind of websites have they been flipping?

Do these websites look successful? Are they developed to a high degree? Did these sellers receive complaints or bad reviews?

Look at the big picture. Does the seller seem an honest website flipper? Or does it seem they are just cranking out and selling low-quality websites to whoever would buy?

Again, this is not necessarily a deal-killer but you have to be aware of this because you are going to be putting in the work to add value to the site in order to flip it for a higher price.

The lower the quality of the site when you buy it, the more work and time you have to invest in it for you to make a profit.

When buying websites on Flippa, you can easily check the reputation of the seller on the sales page.

 

Flippa rep

 

In the image you can see where the seller is from and if they’ve been verified by Flippa, you also have the option to see their previous sales and feedback from their buyers.

Flippa has some veteran website flippers that they label as ‘super seller’s, keep an eye out for these and you should have a pretty smooth experience.

 

Improving The Website To Make More Money Site Flipping

Congratulations! you have bought a website that has been around for some time and it either generates both traffic and income or just traffic.

Either way, you like the site’s potential and you can see it being worth more in the future. Now is the time to roll up your sleeves, throw on your site flipping cap and get to work flipping to make money!

Time to work your website flipping magic!

 

Step #1. Identify and Build on Your Site’s Strong Points

If you bought a website, you knew that it has a lot going for it. You wouldn’t have bought it otherwise, I hope! Now is the time to get a thorough listing of your strongest pages.

Given that you’ve already vetted the website and done your expert website flipping due diligence, this shouldn’t take you too long.

These are blog posts or articles on your site that pull the most organic traffic from Google. You can do this by entering your site into Moz.com or Ahrefs or Majestic.com.

There are tons of tools out there you can use to audit your strongest pieces of content. If you did your due diligence properly before you bought the site, you should already have an idea what the strong pages are.

This isn’t the point you want to be stuck wondering how to make money flipping websites like this!

 

Step #2. Clearly Rank All Your Pages

By doing a thorough site audit using SEMrush and other search engine ranking position (SERP) tracking capabilities, you will see the rough ranks of your new site’s pages.

You can see which ones rank well and how much traffic you can reasonably expect from them. And the ones which are not pulling any traffic at all.

You can do this for free with SEMrush by creating an account and typing the domain in and getting an overview.

 

Semrush keyword rankings

 

From here, you can see an overview of the websites top ranking keywords.

 

Step #3. Build Up Your Mediocre Pages

Look at your highest-ranked pages. What keywords do they rank for? Usually, these are closely related to the overall theme of your site.

Find the target keywords of your struggling pages and see if you can swap those with keywords that have less competition but have decent traffic potential.

These keywords must still be thematically related to those pages. Once you’ve identified those keywords, use them as anchor text on your high-ranking pages and link them to your target content.

With this simple trick, you leverage the high search engine ranking power of your most successful pages to pull up the less successful content.

 

Step #4. Reverse Engineer Your Mediocre Content’s Competitors

This is the secret sauce, a neat little trick that I use to beat the competition. Do a search for your struggling pages’ target keywords. Look at the content that shows up in the top three. Take notes on their content.

A nice tool I use for making this process easier is the Keyword Surfer Chrome Extension.

 

Keyword surfer for flipping websites

 

This helpful tool will show up on Google search results, showing you quickly the exact word count of the page. Bare in mind though, it includes everything including menu’s, ads, blog comments, etc.

Still, it’s a great free tool for quickly weighing up the competition.

See how they’re targeting the keywords and identify the value that they deliver. Your next step is to come up with something better.

Usually, this takes the form of coming up with more comprehensive content.

For example, if the top 3 results for your target keyword are all around 500 words and they talk about the same things with minor differences, you can beat your competitors by publishing a 1,500 or 2,000-word post.

Here’s how you do it: cover what they commonly talk about. These are topics that all top three results contain.

Next, look at lower-ranked results and see if their content can add something to the topic.

Collect that information, put it in your own words, and put it on your improved content.

 

Creating Better Quality Content For Your Website

Remember you are trying to beat your competition and that’s not going to happen if your content is of the same length or offers the same quality as your competitors.

You have to deliver something far superior. Here are some ways you can beat your competition:

  • Longer Content (at least 30% longer)
  • More up to date content (make sure you find the latest information regarding the topic your competitors are focused on)
  • Use sites or link to authority sources (your content links to .gov or .edu or high-authority materials)
  • Multimedia engagement (if your competitors use only plain text, use infographic, diagrams, or videos; make your content stand out)
  • Easy readability and scannability (present your content in an easy-to-read and easy-to-scan manner to increase the likelihood that people will scan through your content instead of quickly clicking the back button.

By improving the “dwell time”, your content is more likely to rise in the SERPs than your competitors who offer the same flat and boring content.)

Change or upgrade your new site’s lower-ranking or non-ranking pages by following the steps discussed above.

You need to be thorough. You cannot just upgrade some pages and call it a day. At this point, you are rebuilding the website based on its existing content.

Website flipping might not feel like much of a job in nature, but it definitely requires effort and hard work if you want to make money flipping websites!

You are not adding new posts or changing the structure of the site. You are only adding value to what already exists.

 

Step #5. Add New Content That Will Pull More Traffic

Do extensive keyword research on your niche. What keywords are most closely related to the topics your website is dominating?

Take a look at their search volume and cross reference that with the cost-per-click figures on Google’s Keyword Planner tool.

Does it make sense for you to invest time and effort targeting those keywords? Is there much competition do you have to work around? How long are their pages? How strong are their domains’ authority level?

By asking these questions, you should be able to identify low-hanging fruit. These are keyword topics that have manageable levels of competition while possibly delivering a decent amount of monthly search traffic.

Come up with a shortlist of these keywords, maybe, 10 to 20, or at most, 30.

Keyword research is an entire topic of its own so I can’t get into it too much. A paid tool I personally use to simplify things though is KWFinder.

 

KWFinder for website flipping

 

You can start a free trial there to test it out yourself.

Simply enter a seed keyword and it’ll give you long tail suggestions along with metrics of search volume, CPC, PPC, and a keyword difficulty score.

You can also analyse the results page from the inbuilt SERP tool and check out the metrics of the sites already ranking.

It’s really easy to use and does a good job of simplifying KW research. There’s no harm in starting a free trial, although I upgraded almost instantly to view up to 200 KW suggestions per search as the trial only shows you 25 or so.

 

Step #6. Create New Content Targeting Optimized Keywords

Study the top results you find when you research your target keywords. How long are they? Do they have multimedia elements? Are the pages organized in an easy-to-read way?

Take a look at the comments. Is there a lot of engagement? Study all your competitors’ results for your target keywords.

You should be able to come up with a composite. Your job is to come up with content that beats your competition in terms of value, relevance, newness, and design and engagement.

At the end of the day, you’re trying to flip the site for a profit. You’re going to need to drive traffic somehow in order to monetize it. You should be making it a priority to beat your competition.

Once you have thoroughly studied enough competitors for 10 to 30 different pieces of content, your next step is to produce that material.

 

Step #7. Create New Pages and Optimize Them Carefully

It is important to make sure that your existing ranking pages link to your newer pages. This is how you give them a hand up.

Of course, these pages are going to rise given enough time. That’s how Google works.

But let Google know that you have new pages up by linking to them from your pages that are already ranking.

 

Step #8. Get Social Signals to Your New Pages

It is important to make sure that you get at least some attention while Google has your new content in its sandbox.

As you probably know, your new content does not automatically show up on search results.

Google has a “sandbox” mechanism where it takes several weeks or months for new content to rank well in its engine.

It’s up for debate whether this is actually a thing or not, but it’s generally accepted to be true. At least, that’s what people want to think when their content isn’t doing so well!

What are you going to do in the meantime? This is where social media comes in because the more social signals point to your new content, the higher the chance Google will speed up increasing your ranking. Higher rankings = make more money flipping websites.

At the very least, you will get traffic from Facebook, Twitter, Pinterest, and other social media platforms.

In a world full of people that can’t peel their eyes away from social media for a few minutes, sadly, you should be using this to your advantage.

 

Social Signal Checklist

Follow this quick checklist each time you publish new content on your site:

  1. Turn your header graphic into a Pinterest-clickable pin
  2. Strip down your blog post into five short questions that you can use for tweets. One question = one tweet.
  3. Pair these tweets with hashtags related to your niche.
  4. Find Facebook groups that specialize in your topics. Join those groups for the first few days and share high-quality content from other sites.
  5. Once you start receiving positive feedback, start sharing your own  content.
  6. Always mix in other people’s high-quality content with yours. Don’t come off as a spammer.
  7. Use Google to find blog posts that use the Facebook comment plug-in. Using your keyword, find blog posts that talk about your new post’s topic. Comment on those blog posts and share a link to your new content.
  8. You have to do this in a way that naturally flows from the topic of the content you are commenting on.
  9. You cannot just copy and paste your link because it is going to get taken off and you will be blocked as a spammer if you do that.   
  10. Find Quora questions related to the content of your new post. Answer those questions by quoting your new post and linking it to your new content.
  11. Find existing relevant YouTube videos that talk about the topics of your new post.
  12. Comment on the content in the YouTube video and find a way to connect that content with your new blog post.
  13. Longer comments are less likely to get flagged as spam 
  14. Find relevant Reddit discussions that have something to do with your new post.
  15. Create a Reddit account and share other people’s content. If you are getting good karma by doing so, slowly start sharing your link in replies.
  16. If you are receiving a lot of positive reactions, directly share the link to your new content. But you should only do this after you have established some credibility.

If you follow the steps I’ve laid out above, you should have added enough new value to your digital property to increase either its traffic or its revenues.

Once this happens, you will probably think that it’s time to sell. Before you do that though, make sure you change one more thing.

 

Improve Your Site’s Monetization

If you buy a website that is not making much money, chances are it either doesn’t have ads or it’s using a low-income system such as Google AdSense.

Either way, you have to improve monetization to flip the website for a profit. At this point, your site should be getting more traffic or is better positioned to capture higher-value traffic and turn it into buyers.

Don’t rely on buyers seeing the potential in your project. When site flipping, expect buyers to want hard income figures. Your sites monetization is going to be the driving factor when it comes to how much you can make flipping the website.

You have to prove this to potential buyers through improved revenues. You have to change or tweak your monetization. Follow the tips below:

 

Switch to a Higher-Paying Ad System

If your website currently runs only Google AdSense, chances are you are not making as much money as you could be.

By switching to systems such as AdThrive or Ezoic, you make more money from your improved traffic levels.

 

Show More Ads

Make sure that you are using an ad rotator system. If your website is built on the WordPress platform, there are plug-ins for this.

Install an ad rotator so you can show as many different ads in different parts of your site.

Alternatively, you can use Google’s universal ad link and Google AdSense will automatically show the ads in many different parts of your site.

 

Increase the Number of Revenue Streams on Your Site

Do not let your website be a one-trick pony. You should try to sign up for as many different ad programs as you can. There are native ads such as Revcontent or Taboola.

There are also affiliate programs you can sign up for such as ClickBank. Sign up for as many different programs as you can and let it all run for at least 3 to 6 months.

After that time, you will see which of these programs converted your traffic the best. I’m not only talking about total sales volume. You must also pay attention to earnings per 1000 impressions.

Once you have identified the highest-performing ad program for your website, switch more of your pages over to that program.

Remember you are preparing your website for an eventual sale. You want your income to increase substantially over several months.

You cannot show crashes, peaks, surges, and dips. That’s not going to work. You want something stable so you have to zero in on the ad program that works best with your content and traffic.

It’s important to diversify your income streams no matter what you’re doing in life, website flipping is no different. If one of your streams lets you down, at least you’ll have something else propping the income up.

 

Flipping Your Website For A Profit

Here is the most exciting part for those who get kicks when they flip sites. At this point, if you’ve done the work and you have a solid track record of increasing revenues for your site, now is the time to figure out how much you are going to ask for your website.

There’s no exact science here. It depends on your niche and the buyer. If the buyer is excited about your website and can see its potential, they may pay a larger multiple of your revenues.

The key is to increase that number as much as possible and that is why you have to optimize your traffic and monetization.

 

bidding

 

How Much Can I Sell My Website For?

Do research on other sites in Flippa that are in your niche. Pay attention to their traffic volume and level of development. How much do they sell for?

If you think that your website is worth more than what those sites sold for, you have to back up your increased valuation based on the traffic you are getting and the profit you are making.

Another key factor is profit sustainability. There are many websites that suspiciously started making a lot of money 2 to 3 months before they were sold.

It turns out that their earnings crashed to zero shortly after the site changed hands. You don’t want people to suspect that your website is going to be one of those.

You have to show a steady track record of increasing revenues. This is how you justify a multiplier. If you think ten times monthly revenue makes sense, be prepared to back it up.

Similarly, if you seriously believe that your site is worth 20 times its monthly profit, you better have the number and traffic trends to back it up.

As a general rule, I’ve noticed that these days decent sites are going for around 20-35x their monthly profit figure.

 

Set Up Your Auction

Go to Flippa or any Flippa alternatives if you prefer and follow the steps to list your site. It is important to be as transparent as possible.

Be clear that your website was not getting much traffic before, but after some time, the traffic started to improve.

Don’t try to hide the ball. You have to show that you are selling something that is greatly improved.

This will make you appear more trustworthy and increase the chances that somebody will buy your website.

Include facts and figures including how much content is on site, whether you wrote it yourself or outsourced, how it’s monetized etc.

Include all details of where the traffic is coming from and include proof of earnings. If people are asking for access to the sites Google Analytics, give it to them without hesitation.

If they want a video for proof of earnings, supply them with that too. You want to be easy to deal with and come across as respectable and reputable.

To attract the best buyers, include strengths and point out opportunities for growth. Essentially force buyers to see the further potential in the site.

 

Set A Realistic Reserve Price

Many buyers on Flippa use the reserve price system to protect themselves against losses. Set up a realistic price.

You know the value of your time. You know how much effort you’ve put into fixing up the website, add that to the money you paid for the site.

This should be your reserve price. If your documentation is right, and you’ve done your job as a website flipper properly, you will find a buyer.

 

Don’t Freak Out

My final advice for you when auctioning on Flippa is not to freak out if you don’t get any bids until close to the time of your auction’s expiration.

This happens all the time. Why? Serious buyers don’t jump in early on and set a high price for your site.

They know that when others see that they value the site, competitors will be interested. A bidding war will start.

Don’t freak out if the bids only come in the final minutes of your auction. The key is to get a bid that is above your reserve price, and hopefully, make you a decent profit.

 

What To Do If Your Website Doesn’t Sell

This is where listing comes in. Many successful site sales were not sold the first time they were put on the market.

Sometimes it takes a while for people to figure out how much a website is worth. It’s their loss.

If they don’t buy the first time you list it, relist it on the same platform. If you cannot get buyers on Flippa, switch platforms.

Flippa is not the only game in town. There are other site-flipping services you could use.

You can try Empire Flippers, for example of a Flippa alternative. The key is to relax and not panic.

People are doing their due diligence just like you were. It’s worth remembering also, the site was (hopefully) worth a lot less when you bought it, meaning a buyer would have to part with a larger sum of cash to take it off your hands.

You should expect the sale to take a while, no legit buyer is going to jump head first into a sale, even if you’re selling yourself short on the price. Get the kettle on and kick your feet up, your hard work site flipping is done… until next time!

The worst thing that you could do is to drop your price because you are desperate for a sale. You are not doing yourself a favour if you do that.

 

Website Flipping Conclusion

In conclusion, I hope you found this website flipping guide really useful. I enjoyed taking the time to put it together and I feel it can be of great value to those looking to get into making money flipping sites and flipping online businesses for a profit.

If you’d like to follow along with my internet marketing journey, feel free to sign up to my mailing list below. You’ll receive some freebies including checklists and free tips for making money with internet marketing!

Happy Website Flipping!

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